Brandcraft

Full-stack brand production squad. Point it at any website URL and it captures your complete design system — colors, typography, spacing, logos — then delivers everything: social posts, carousels, presentations, PDF documents, branded videos, and full campaigns. Every output is checked against the brand's tokens, and the production workflows prove from rendered pixels that the output works before it is delivered.

Protocol: 6.0 · Status: Experimental

Table of contents

• What you can do with it
• How to invoke
• Capabilities
• Output formats
• Quality guarantee
• Runtime compatibility

What you can do with it

Brandcraft covers the full lifecycle of brand-consistent production — from capturing a brand identity to delivering finished assets across every major format and platform.

Capture your design system from any URL. Give it a website and it returns a complete, reusable brand template: color tokens (primary, secondary, neutrals, semantic), typography scale, spacing system, border radii, shadows, and logo assets. One extraction, infinite reuse.

Find a brand kit without manual extraction. If the brand is already catalogued, Brandcraft finds it and downloads it instantly. No scraping needed.

Create documents that look like they were designed. PDFs for proposals, whitepapers, case studies, annual reports, e-books, one-pagers — with cover, table of contents, headers, footers, and your brand applied throughout. Six template styles from executive to modern.

Build PowerPoint presentations in minutes. Pitch decks, QBR slides, webinar decks, sales presentations — fully branded with slide master, typography, logo, and the right visual hierarchy for your content.

Produce social posts that stay on-brand. Feed posts, stories, carousels, thumbnails — across Instagram, LinkedIn, Twitter/X, TikTok, and Threads. Each one goes through creative direction, hero image generation (optional), and a visual QA pass before delivery.

Run entire campaigns at once. When you need a launch, a Black Friday push, or a thematic series, Brandcraft produces the full bundle: multiple posts, branded video, PPTX deck, cross-platform — all under the same visual identity.

Get a structure made for this deliverable, not a template. Before anything is made, each deck, carousel, post and video gets an experience brief (what the audience should feel, the one moment to remember, the sentence someone would repeat), a structure chosen for the brief from a set of grammars per surface, a signature element of its own, and a check against everything already shipped in the same project, so one client never receives the same skeleton twice. The brand's canon (palette, type, logo) stays fixed; the structure changes.

Make branded videos and motion graphics. AI-generated footage composed with brand overlay — logo, typography, transitions, captions. Formats for Reels, TikTok, LinkedIn, and YouTube. Up to 5 minutes.

Rebrand existing PDFs. Hand it an old document and it extracts the content, applies your current design system, and delivers a re-rendered PDF with a before/after comparison.

Audit your brand against competitors. Brandcraft researches competitor websites, captures their visual identity and messaging, maps positioning, scores each brand, and delivers prioritized recommendations.

Validate accessibility before delivery. WCAG 2.2 AA compliance check for PDF, HTML, images, and video — color contrast (OKLCH/P3-aware), font sizes, alt text, heading hierarchy, target sizes, flash analysis.

Run a compliance check before sending to clients. Detects internal terms leaking into deliverables, AI-tell patterns (em-dash excess, filler phrases), typographic orphans, and text-shadow violations.

How to invoke

Brandcraft is invoked through the harness. Describe what you want in plain language — the harness routes the brief to the right capability.

"Extraia o design system do site https://stripe.com e salve como template reutilizável chamado stripe-tokens"

"Crie um pitch deck de 12 slides para investidores usando o template da minha marca"

"Campanha completa de lançamento do produto X: 7 posts Instagram + vídeo reel + deck PPTX, todos com a identidade da alientech"

"Faça uma auditoria competitiva da minha marca contra Stripe, Linear e Vercel com mapa de posicionamento"

"Valide a acessibilidade WCAG 2.2 AA deste PDF e me diga onde o contraste falha"

Capabilities

Output formats

Images and documents

Videos

Document templates

Content pages carry a running header and footer (document title, date, page number, contact), laid out differently per style.

Social templates

36 templates organized by format — cards, carousels, quotes, stories, testimonials, YouTube thumbnails, data/stats panels, and product showcases. Colors and typography come from your saved brand tokens; the templates' own fallbacks are a generic family and no color, so an unbranded render cannot pass for a finished one.

Quality guarantee

The production workflows (PDF, rebrand, PPTX, social post and carousel, campaign, Veo and HyperFrames video, client delivery page) run these gates before delivery. No step waits for a person; a gate that fails sends the work back to the step that made it.

1. Brand consistency. Colors, fonts and spacing verified against the saved design tokens.
2. Rendered proof. Every HTML-rendered output (the HTML a PDF was printed from, carousel slides, social frames, the delivery page) is rendered in a real Chrome and checked from its pixels: contrast of text over images and gradients, content clipped off a page, overflow, obscured focus, failed assets. Every video is checked for frozen segments and black frames. The contact sheets are read by the judge.
3. Accessibility. A WCAG 2.2 AA report with one verdict (PASS, PASS_WITH_WARNINGS or FAIL) derived from its counts. A failing Level A or AA criterion blocks delivery, and each finding carries its remediation.
4. The judge, on the right rubric. An award build is scored on the 24-item awwwards rubric; a PDF, deck, social post, carousel or video on its own checklist. A FAIL blocks delivery.
5. Structure. A deck, carousel, post or video that repeats the skeleton of an earlier deliverable in the same project does not ship.

Runtime compatibility